FOR FOUNDERS

Compete in the First National Championship for Collegiate Entrepreneurs

The NCEA Forbes Cup is a bracket-based national season that gives every student founder a clear path from application to the national championship stage at Forbes on Fifth.

Enroll as a Student Founder

Registration opening soon — founders can join the waitlist now.

The Prizes

What Champions Win

Founders who keep advancing compete for exposure, capital, and titles that last.

NCEA Forbes Cup tournament cover

Forbes Feature

The National Champion is featured by Forbes — national exposure to investors, customers, and industry leaders.

Seed Capital

Funding to turn a winning pitch into an operating company.

Non-Dilutive Cash Prizes

Champions compete for non-dilutive cash prizes throughout the season — meaningful upside without giving up equity.

The Title

Bracket Champion. Division Champion. Forbes 4. National Champion. Titles that follow a founder for life.

The Founder Advantage

What Every Founder Gets

Every applicant gets meaningful value from the season before a single title is decided.

Scored Venture Feedback

Every applicant receives a scored evaluation of their venture — strengths, gaps, and how they benchmark against the national field.

Ben, Your AI Entrepreneur Agent

Every founder prepares with Ben — pitch practice, venture refinement, and coaching from application through championship.

Incubation Access

Founders get access to incubation programming and post-competition support to keep building after the bracket ends.

Free for Every Founder

Ben, Your AI Entrepreneur Agent

Every founder prepares with Ben — pitch practice, venture refinement, and coaching from application through championship.

  • Guided pitch development from idea to presentation
  • Real-time feedback on your business model and positioning
  • Score tracking across key readiness dimensions
  • Access to non-dilutive cash prize opportunities across the season
  • Available 24/7 — start preparing the moment you sign up
Ben — AI Entrepreneur Agent

Ben

AI Entrepreneur Agent

The Pathway

From Bracket Reveal to the NCEA Forbes Cup Finals

The published national pathway is the same for every founder in the field.

01

January 12

The Bracket Reveal

The Selection Committee announces the field of 96 — eight seeded ventures in each of the twelve brackets — live. Every applicant, selected or not, receives a scored feedback report on their venture.

02

January–February

Bracket Qualifiers

Ventures compete head-to-head inside their bracket before domain-expert judges. Eight become four.

03

February–March

Bracket Championships

Four become one. Twelve Bracket Champions are crowned — the first titles of the season, and automatic bids to the Founders 16.

04

March 9

The Founders 16

The twelve Bracket Champions are joined by four at-large selections — the best non-champion in each division, chosen by the Selection Committee.

05

March 30–31

NCEA Forbes Cup Finals

at Forbes on Fifth, Day 2

Day 1: the field narrows to the Forbes 4. Day 2: the Semifinals, then the National Championship — seed capital, the Forbes feature, and the national title, decided live.

Ready to Enter the Bracket?

Compete in the first national championship league for collegiate entrepreneurship and start your road to the NCEA Forbes Cup Finals.

Enroll as a Student Founder